Legal
Privacy policy
This policy explains how PrimeBrokerLiquidity collects, uses, shares and protects personal data when you visit this website or contact our institutional desk. As a business-to-business firm, the personal data we handle is limited and is generally business-contact data.
Last updated: 22 July 2026
Who we are
PrimeBrokerLiquidity ("PBL", "we", "us", "our") is a Prime of Prime liquidity provider serving institutional counterparties. This policy applies to personal data we process as a controller in connection with this website and our business relationships.
The data we collect
- Inquiry and contact-form data. When you contact us or submit a request through our contact form, we collect the information you provide — such as your name, work email, company or entity name, entity type, asset classes of interest, expected volumes, connectivity preferences and the content of your message.
- Correspondence. If you email or otherwise communicate with our desk, we retain that correspondence and its contents.
- Analytics data. We use Google Analytics to understand how the website is used. This may involve identifiers, device and browser information, approximate location, referring pages and on-site activity.
- Server logs. Our hosting infrastructure automatically records technical data such as IP address, timestamps, requested URLs and user-agent strings for security, diagnostics and abuse prevention.
- Cookies and similar technologies. We and our providers may use cookies and similar technologies for essential functionality, security (including bot protection) and analytics — see "Cookies and analytics" below.
We do not intentionally collect special categories of personal data through this website, and we ask that you do not submit such data to us.
How and why we use your data
- To respond to your inquiries and to assess, discuss and progress a potential or existing business relationship, including onboarding and due diligence.
- To provide, operate and secure our website and services, and to prevent, detect and investigate fraud, abuse and security incidents.
- To understand and improve how our website performs through aggregated analytics.
- To comply with legal, regulatory and record-keeping obligations, and to establish, exercise or defend legal claims.
- With your consent where required (for example, certain non-essential cookies), to send you relevant business communications.
Lawful bases (GDPR / UK GDPR)
Where the EU General Data Protection Regulation or the UK GDPR applies, we rely on the following lawful bases:
- Legitimate interests — to respond to business inquiries, to run and secure our website, and to pursue and manage B2B relationships, balanced against your rights and interests.
- Performance of a contract — or steps taken at your request before entering into a contract.
- Consent — for non-essential cookies and analytics where consent is required, and for optional marketing communications. You may withdraw consent at any time.
- Legal obligation — where processing is necessary to comply with applicable law.
Sharing your data
We do not sell your personal data. We share it only as necessary with:
- Service providers (processors) acting on our instructions — for example, website hosting, form delivery, bot-protection (Cloudflare Turnstile) and analytics (Google) providers.
- Professional advisers such as lawyers, auditors and compliance advisers, where relevant.
- Authorities or third parties where required by law, regulation or valid legal process, or to protect our rights, property or safety.
- Successors in the context of a corporate reorganisation, merger or acquisition, subject to appropriate safeguards.
International transfers
Some of our providers may process data outside your country, including outside the UK and European Economic Area. Where we transfer personal data internationally, we rely on an appropriate safeguard recognised under applicable law — such as an adequacy decision or the applicable Standard Contractual Clauses (with the UK Addendum where relevant) — or another permitted transfer mechanism.
Retention
We keep personal data only for as long as necessary for the purposes described in this policy, including to maintain our business relationship, to meet legal, regulatory and record-keeping requirements, and to resolve disputes. When data is no longer needed, we delete or anonymise it. Retention periods vary by data type and by applicable legal requirements.
Your rights
Subject to applicable law, you may have the right to access your personal data; to request correction or deletion; to restrict or object to certain processing; to data portability; and to withdraw consent where processing is based on consent. Where the UK GDPR or EU GDPR applies, you also have the right to lodge a complaint with your local supervisory authority (in the UK, the Information Commissioner's Office). To exercise any right, contact us using the details below; we may need to verify your identity before responding.
Cookies and analytics
We use cookies and similar technologies that are strictly necessary to operate and secure the website, and — where permitted — analytics cookies via Google Analytics to measure website usage. Our contact form uses Cloudflare Turnstile to help prevent automated abuse, which may set technical cookies or process limited device signals. You can control cookies through your browser settings, and, where a consent mechanism is presented, through your choices there. Blocking some cookies may affect how the website functions.
Data security
We use appropriate technical and organisational measures to protect personal data against unauthorised access, loss, misuse or alteration. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.
Children
Our website and services are intended for institutional and professional counterparties and are not directed to children. We do not knowingly collect personal data from children.
Changes to this policy
We may update this policy from time to time. Material changes will be reflected by updating the "Last updated" date above and, where appropriate, by other notice.
Contact
For any privacy question or to exercise your rights, contact us at info@primebrokerliquidity.com. This policy should be read together with our Terms of Use and Disclosures.